What Real Estate Is Really About

Buying, selling, or renting property is never just about the property itself. It’s about trust, timing, deep market knowledge, and strong relationships.

Did you know that 80–90% of new real estate agents leave the industry within their first five years? Even more surprising — up to 50–60% quit within the first 12 months.

The numbers are eye-opening, but they reflect the reality of working in real estate, especially in competitive markets like Bangkok. So, why do so many give up?

Here are five key reasons:

1. Weak Business Foundation or Skillset Real estate isn’t just about making sales — it’s about market insight, trust, and long-term relationships. Without strong knowledge or a clear value proposition, it’s hard to stand out or earn a client’s confidence.

2. Lack of Leads Many new agents struggle to build a reliable client base. Without the right marketing, network, or niche, lead generation becomes an uphill battle.

3. High Competition

In Bangkok, real estate licensing is not strictly regulated. This makes it easy to enter the field — but even harder to survive. The market is saturated, and success requires differentiation and consistency.

4. Poor Time Management

Real estate offers freedom, but that freedom can backfire without structure. Many agents lack the routines, systems, or strategies needed to stay productive and focused.

5. Burnout or Discouragement

Facing constant rejection, slow months, and inconsistent income can be emotionally draining. Without resilience and support, it’s easy to lose motivation. Since 2006, I’ve had the privilege of helping expats, executives, and global investors navigate Bangkok’s most dynamic neighborhoods — from luxury homes to smart investments in Bangkok's Prime area.

What sets me apart is:- ✅ Local insight built over nearly two decades ✅ Personalized, honest guidance ✅ A long-term perspective that puts your goals first To us, real estate is more than a transaction — it’s a journey. And having the right partner makes all the difference.

Let me help you make your next move with clarity, confidence, and care.